The "canal zone" is poised to become the future "place to be" in the capital of Europe... and Up-site constitutes a real driver of this restructuring. Town planning, culture, heritage, biodiversity... this new dynamism will be found from now on in What's Up, the new e-newsletter dedicated to the canal. Concerto is handling the design, writing, graphic design and mailing of the newsletter.
The launch of the commercialisation of UP-site was transmitted especially via this tool. A detailed press review is presented here, stressing the spectacular take-off of the commercialisation.